Funnels can be made complex … truly made complex, so complicated that many people give up prior to they introduce their very first real project. Shopping Cart Abondoment Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s begin.Shopping Cart Abondoment Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Shopping Cart Abondoment Samcart
The general concept is that you can develop a single web page with the right structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it absolutely caught on due to the fact that Samcart is able to charge incredibly high rates for this promise:
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Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Shopping Cart Abondoment Samcart
In fact, using Cartflows and your preferred WordPress page home builder (or even simply Gutenberg).Shopping Cart Abondoment Samcart
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A typical way to do this is what’s called the “AIDA” model:
In this specific order, you should:Shopping Cart Abondoment Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to eliminate their pain or accomplish their preferred condition Shopping Cart Abondoment Samcart
Action: provide the opportunity to buy
Most sales funnels extend these steps throughout multiple pages, processes, emails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will plainly perform each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step summary of the development procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete evaluation).
More details on each principle below (in addition to a link to download the whole funnel!).Shopping Cart Abondoment Samcart
Get the whole funnel totally free????
The complimentary One Page Funnel has ended … However ensure you register, because I have big prepare for funnel builders in the works soon!
This easy (but effective) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each component.Shopping Cart Abondoment Samcart
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the headline is to capture the reader’s attention. If you read your heading and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will back up and support in the remainder of the page.
Never ever lie … seriously – there suffice lousy marketers out there currently.
Be specific with your headings – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s much easier to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to watch an amusing (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next element comes in.
3. Client Testimonials in 2019 and beyond …
Consumers are skeptical. Social evidence is the very best mental weapon we need to persuade individuals.
There is a lot info out there that it is exceptionally challenging to know which to trust.
Social proof gives us an easy way out … if countless individuals have currently trusted you and they still look happy … then it’s most likely a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this effectively.
4. A Bold Warranty
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you just need that last small touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Testimonials have revealed that your product has actually worked for others … but your reader will naturally think:
But what if it simply does not work for me?
That’s a natural worry everybody will have, and it’s your job to reassure them with a product assurance.
There are numerous successful formats for warranties:
30+ day money back 110% refund guarantee.
Your client wishes to be reassured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is easy, however so crucial.
You need actually to request for their money and take it!
Here’s where your checkout form can be found in.
The main objective of this action is making the procedure as simple as possible for your users.
Do not request for 40 data points that you do not need.
Do not want to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer using a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Shopping Cart Abondoment Samcart
This tutorial offered you a summary of current best practices. I hope you enjoyed it. In addition, it is essential to resolve the idea that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!