Funnels can be made complex … truly made complex, so complicated that the majority of people give up before they release their very first real project. Shopping Cart Processing Software Reviews
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s begin.Shopping Cart Processing Software Reviews
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Shopping Cart Processing Software Reviews
The basic concept is that you can create a single web page with the best structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on since Samcart has the ability to charge very high costs for this guarantee:
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Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the rate.Shopping Cart Processing Software Reviews
In fact, using Cartflows and your favorite WordPress page builder (or perhaps just Gutenberg).Shopping Cart Processing Software Reviews
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this specific order, you must:Shopping Cart Processing Software Reviews
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its ability to eliminate their pain or accomplish their preferred condition Shopping Cart Processing Software Reviews
Action: provide the chance to buy
The majority of sales funnels extend these steps throughout several pages, procedures, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these actions. Let’s take a look at what such a page appears like.
How to carry out the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More details on each concept listed below (along with a link to download the entire funnel!).Shopping Cart Processing Software Reviews
Get the whole funnel for free????
The complimentary One Page Funnel has actually ended … However make sure you sign up, because I have big plans for funnel home builders in the works quickly!
This simple (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each element.Shopping Cart Processing Software Reviews
Here’s a fast breakdown of the significant parts of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and assistance in the rest of the page.
Never ever lie … seriously – there suffice bad marketers out there already.
Be specific with your headlines – do not just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to attain a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to view an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can utilize numerous video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be real. That’s where the next component can be found in.
3. Consumer Reviews in 2019 and beyond …
Consumers are hesitant. Social evidence is the very best mental weapon we have to convince people.
There is a lot information out there that it is extremely tough to know which to trust.
Social evidence gives us a simple way out … if countless people have currently trusted you and they still look happy … then it’s probably a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Bold Assurance
If they’ve made it this far, it suggests they’re practically all set to buy. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product warranty is everything about.
Testimonials have actually shown that your item has worked for others … however your reader will naturally believe:
But what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with an item warranty.
There are a number of successful formats for service warranties:
30+ day cash back 110% cash back warranty.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, simple call to action.
This part is basic, however so crucial.
You need in fact to ask for their money and take it!
Here’s where your checkout kind can be found in.
The primary objective of this action is making the process as easy as possible for your users.
Do not request for 40 information points that you do not require.
Don’t want to ship anything? Then you do not require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout process to break up the order form and make the user feel like they are advancing through checkout.
Where should we go next? Shopping Cart Processing Software Reviews
This guide provided you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it is essential to dispel the idea that a particular tool is required to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!