Funnels can be made complex … actually made complex, so complicated that many people give up before they introduce their first genuine project. Shopping Cart Software, Ebay Checkout
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s start.Shopping Cart Software, Ebay Checkout
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Shopping Cart Software, Ebay Checkout
The basic idea is that you can create a single web page with the ideal structure to transform cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on because Samcart has the ability to charge exceptionally high costs for this promise:
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Samcart offers you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the price.Shopping Cart Software, Ebay Checkout
In fact, utilizing Cartflows and your favorite WordPress page contractor (or even simply Gutenberg).Shopping Cart Software, Ebay Checkout
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A typical method to do this is what’s known as the “AIDA” model:
In this particular order, you should:Shopping Cart Software, Ebay Checkout
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your product and its ability to eliminate their discomfort or accomplish their desired condition Shopping Cart Software, Ebay Checkout
Action: provide the chance to buy
Many sales funnels extend these steps throughout numerous pages, processes, e-mails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
A successful page will clearly carry out each of these steps. Let’s have a look at what such a page appears like.
How to carry out the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the creation procedure. We will construct the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the complete evaluation).
More information on each idea below (along with a link to download the entire funnel!).Shopping Cart Software, Ebay Checkout
Get the entire funnel free of charge????
The free One Page Funnel has actually ended … But make sure you register, because I have huge plans for funnel home builders in the works soon!
This easy (but effective) page structure includes all the components of the One Page Funnel. Let’s take a quick look at each part.Shopping Cart Software, Ebay Checkout
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the remainder of the page.
Some tips:
Never ever lie … seriously – there are enough lousy online marketers out there currently.
Be specific with your headlines – don’t just say “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are most likely to view an entertaining (and instructional) video than they are to read through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your product can sound too good to be true. That’s where the next part comes in.
3. Consumer Reviews in 2019 and beyond …
Clients are skeptical. Social proof is the very best mental weapon we have to encourage individuals.
There is a lot info out there that it is extremely hard to understand which to trust.
Social proof gives us an easy way out … if thousands of people have already trusted you and they still look happy … then it’s probably a safe bet.
Which’s precisely what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you accomplish this effectively.
4. A Vibrant Guarantee
If they’ve made it this far, it indicates they’re nearly prepared to purchase. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product warranty is all about.
Reviews have revealed that your product has actually worked for others … but your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with a product assurance.
There are a number of effective formats for warranties:
30+ day refund 110% money back guarantee.
Your customer wishes to be assured that you will still support them as soon as you have their money.
5. A clear, basic call to action.
This part is basic, however so essential.
You require in fact to request for their cash and take it!
Here’s where your checkout form is available in.
The primary goal of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not need.
Do not want to ship anything? Then you do not require their shipping address!
This was constantly a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose utilizing a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Shopping Cart Software, Ebay Checkout
This guide gave you a summary of present finest practices. I hope you enjoyed it. Moreover, it is necessary to resolve the idea that a specific tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!