Funnels can be complicated … actually made complex, so complicated that most people quit before they launch their very first real project. Showheroff Samcart
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s specifically what this tutorial will cover. Have we stimulated your interest? Let’s start.Showheroff Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Showheroff Samcart
The general idea is that you can develop a single websites with the right structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it absolutely caught on due to the fact that Samcart is able to charge exceptionally high costs for this promise:
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Samcart offers you 18+ templates to assist you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a fraction of the price.Showheroff Samcart
In fact, using Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).Showheroff Samcart
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” design:
In this particular order, you should:Showheroff Samcart
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Convince them of the promise of your product and its ability to remove their discomfort or accomplish their desired condition Showheroff Samcart
Action: provide the opportunity to buy
The majority of sales funnels extend these steps throughout multiple pages, procedures, e-mails, etc
The main claim of the one-page funnel is to shorten the procedure to a single page.
A successful page will clearly execute each of these steps. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will construct the sales funnel utilizing Cartflows (my favorite sales funnel tool for WordPress – check out the complete evaluation).
More information on each idea listed below (as well as a link to download the whole funnel!).Showheroff Samcart
Get the whole funnel free of charge????
The complimentary One Page Funnel has actually expired … However make certain you sign up, since I have huge plans for funnel builders in the works quickly!
This simple (however effective) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each component.Showheroff Samcart
Here’s a quick breakdown of the major parts of the One Page Funnel:
1. An Engaging Heading
The entire point of the headline is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s finest headlines make a huge promise/bold claim that you will support and support in the rest of the page.
Some suggestions:
Never lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headlines – don’t simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A solid beginning point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate emotion through video than text.
Plus, cold visitors are more likely to enjoy an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next element is available in.
3. Consumer Testimonials in 2019 and beyond …
Consumers are skeptical. Social evidence is the best psychological weapon we have to convince individuals.
There is a lot information out there that it is incredibly challenging to understand which to trust.
Social proof provides us an easy escape … if countless people have actually already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they’ve made it this far, it implies they’re nearly all set to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid item assurance is everything about.
Reviews have shown that your item has actually worked for others … however your reader will naturally believe:
However what if it just doesn’t work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with a product assurance.
There are a number of successful formats for guarantees:
30+ day cash back 110% refund warranty.
Your customer wants to be assured that you will still support them as soon as you have their money.
5. A clear, easy call to action.
This part is basic, but so crucial.
You require really to request for their cash and take it!
Here’s where your checkout kind is available in.
The primary objective of this action is making the procedure as easy as possible for your users.
Do not ask for 40 information points that you do not require.
Don’t want to ship anything? Then you do not require their shipping address!
This was always a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Showheroff Samcart
This guide offered you an introduction of existing best practices. I hope you enjoyed it. In addition, it is essential to eliminate the concept that a particular tool is needed to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!