Funnels can be made complex … actually complicated, so complex that most people give up before they introduce their very first genuine project. Simplest Shopping Cart Software
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we ignited your interest? Let’s get started.Simplest Shopping Cart Software
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Simplest Shopping Cart Software
The basic idea is that you can develop a single websites with the right structure to transform cold traffic into clients …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart has the ability to charge exceptionally high prices for this guarantee:
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Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, however in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be reproduced at a portion of the price.Simplest Shopping Cart Software
In fact, using Cartflows and your favorite WordPress page builder (and even just Gutenberg).Simplest Shopping Cart Software
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” model:
In this specific order, you need to:Simplest Shopping Cart Software
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your item and its ability to remove their discomfort or achieve their desired condition Simplest Shopping Cart Software
Action: provide the chance to purchase
A lot of sales funnels extend these steps throughout several pages, processes, emails, etc
The primary claim of the one-page funnel is to shorten the procedure to a single page.
An effective page will plainly carry out each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development process. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – check out the full evaluation).
More details on each principle listed below (along with a link to download the whole funnel!).Simplest Shopping Cart Software
Get the whole funnel for free????
The totally free One Page Funnel has actually ended … However make sure you register, because I have huge plans for funnel home builders in the works quickly!
This simple (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a glance at each element.Simplest Shopping Cart Software
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to capture the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will back up and assistance in the remainder of the page.
Some tips:
Never lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headings – don’t simply say “Reach your dreams! Purchase Now!”
Use numbers whenever possible.
A strong beginning point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s simpler to develop trust and convey feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire stages of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary issue with video sales letters is that your item can sound too excellent to be true. That’s where the next component comes in.
3. Client Testimonials in 2019 and beyond …
Clients are hesitant. Social proof is the best mental weapon we have to encourage individuals.
There is so much information out there that it is incredibly difficult to know which to trust.
Social proof offers us a simple escape … if countless people have already trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this very well.
4. A Strong Warranty
If they’ve made it this far, it indicates they’re practically ready to purchase. Now you simply need that last small touch to make them purchase …
And that’s what a rock-solid product guarantee is everything about.
Testimonials have revealed that your product has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everybody will have, and it’s your job to reassure them with an item assurance.
There are several effective formats for service warranties:
30+ day cash back 110% cash back guarantee.
Your client wishes to be assured that you will still support them once you have their cash.
5. A clear, easy call to action.
This part is simple, however so essential.
You require really to request for their cash and take it!
Here’s where your checkout form comes in.
The main objective of this action is making the process as simple as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to deliver anything? Then you don’t need their shipping address!
This was always a weak point of WooCommerce up till Cartflows Pro made it possible for you to customize your checkout fields.
I prefer using a 2 step checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next? Simplest Shopping Cart Software
This tutorial gave you a summary of present finest practices. I hope you enjoyed it. Moreover, it is very important to eliminate the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the queue!