Funnels can be complicated … really complicated, so complicated that many people quit before they launch their very first genuine campaign. Sixfigchick Samcart
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.Sixfigchick Samcart
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Sixfigchick Samcart
The basic idea is that you can create a single websites with the best structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high prices for this promise:
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Samcart gives you 18+ templates to assist you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be reproduced at a fraction of the price.Sixfigchick Samcart
In fact, using Cartflows and your favorite WordPress page home builder (and even simply Gutenberg).Sixfigchick Samcart
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A common way to do this is what’s called the “AIDA” model:
In this particular order, you must:Sixfigchick Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its ability to remove their discomfort or achieve their desired condition Sixfigchick Samcart
Action: provide the chance to buy
A lot of sales funnels extend these steps throughout multiple pages, procedures, emails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly perform each of these actions. Let’s have a look at what such a page appears like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the development procedure. We will develop the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the complete review).
More details on each idea below (in addition to a link to download the whole funnel!).Sixfigchick Samcart
Get the entire funnel for free????
The complimentary One Page Funnel has actually expired … But make certain you sign up, due to the fact that I have big plans for funnel contractors in the works quickly!
This basic (but effective) page structure consists of all the components of the One Page Funnel. Let’s take a peek at each part.Sixfigchick Samcart
Here’s a quick breakdown of the significant parts of the One Page Funnel:
1. A Compelling Heading
The entire point of the heading is to catch the reader’s attention. If you read your heading and think, “meh …,” then it needs enhancement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the rest of the page.
Never lie … seriously – there suffice lousy online marketers out there already.
Specify with your headlines – don’t just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong starting point is “How to attain a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s easier to build trust and convey feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and academic) video than they are to go through 10,000 words of sales text.
The sales video’s primary objective is to get them through the interest and desire phases of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too excellent to be true. That’s where the next element can be found in.
3. Client Testimonials in 2019 and beyond …
Clients are hesitant. Social evidence is the very best psychological weapon we need to encourage individuals.
There is a lot information out there that it is exceptionally difficult to understand which to trust.
Social proof offers us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a sure thing.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you accomplish this extremely well.
4. A Vibrant Assurance
If they’ve made it this far, it implies they’re nearly prepared to buy. Now you just need that last small touch to make them buy …
And that’s what a rock-solid item guarantee is all about.
Testimonials have actually revealed that your item has worked for others … but your reader will naturally think:
But what if it just doesn’t work for me?
That’s a natural fear everybody will have, and it’s your task to reassure them with a product warranty.
There are several successful formats for guarantees:
30+ day refund 110% cash back assurance.
Your consumer wishes to be assured that you will still support them once you have their cash.
5. A clear, basic call to action.
This part is basic, but so essential.
You require really to request their cash and take it!
Here’s where your checkout kind is available in.
The primary goal of this step is making the procedure as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not wish to deliver anything? Then you don’t require their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Sixfigchick Samcart
This guide provided you an introduction of existing best practices. I hope you enjoyed it. Moreover, it is very important to dispel the idea that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!