Funnels can be made complex … really made complex, so complicated that the majority of people quit before they release their very first genuine campaign. Store Shopping Cart Software Free
What if you could simplify this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.Store Shopping Cart Software Free
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Store Shopping Cart Software Free
The basic concept is that you can develop a single web page with the right structure to convert cold traffic into customers …
Pretty cool concept, right?
Well, it certainly caught on due to the fact that Samcart is able to charge incredibly high rates for this guarantee:
Samcart gives you 18+ templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s simply a formula that can be duplicated at a portion of the cost.Store Shopping Cart Software Free
In fact, utilizing Cartflows and your preferred WordPress page contractor (or perhaps just Gutenberg).Store Shopping Cart Software Free
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” design:
In this specific order, you should:Store Shopping Cart Software Free
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your item and its ability to remove their pain or accomplish their desired condition Store Shopping Cart Software Free
Action: provide the opportunity to buy
Many sales funnels extend these steps throughout numerous pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the procedure to a single page.
An effective page will plainly execute each of these actions. Let’s have a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step introduction of the production procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – take a look at the full evaluation).
More information on each concept below (along with a link to download the whole funnel!).Store Shopping Cart Software Free
Get the entire funnel free of charge????
The complimentary One Page Funnel has actually expired … But ensure you register, due to the fact that I have big prepare for funnel builders in the works quickly!
This basic (however reliable) page structure consists of all the elements of the One Page Funnel. Let’s take a quick look at each part.Store Shopping Cart Software Free
Here’s a quick breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The whole point of the headline is to capture the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headlines make a big promise/bold claim that you will support and assistance in the remainder of the page.
Never ever lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headings – do not just state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A solid starting point is “How to achieve a [desired state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to build trust and communicate feeling through video than text.
Plus, cold visitors are more likely to see an entertaining (and instructional) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be true. That’s where the next component comes in.
3. Client Testimonials in 2019 and beyond …
Customers are hesitant. Social proof is the best mental weapon we need to convince individuals.
There is a lot info out there that it is exceptionally difficult to know which to trust.
Social proof gives us an easy way out … if countless individuals have already trusted you and they still look happy … then it’s most likely a sure thing.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Vibrant Assurance
If they’ve made it this far, it suggests they’re almost prepared to buy. Now you simply need that last small touch to make them purchase …
Which’s what a rock-solid item guarantee is everything about.
Reviews have shown that your item has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your job to assure them with a product guarantee.
There are several successful formats for warranties:
30+ day refund 110% cash back assurance.
Your customer wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is basic, however so essential.
You need actually to request for their money and take it!
Here’s where your checkout type can be found in.
The main objective of this step is making the procedure as easy as possible for your users.
Do not request for 40 information points that you do not need.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 step checkout procedure to separate the order form and make the user feel like they are advancing through checkout.
Where should we go next? Store Shopping Cart Software Free
This guide gave you an overview of current finest practices. I hope you enjoyed it. In addition, it’s important to eliminate the concept that a particular tool is essential to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!