Funnels can be complicated … truly complicated, so complicated that many people quit prior to they launch their first genuine campaign. Test A Samcart Payment Page
What if you could simplify this and put a sales funnel on a single page?
Well, that’s precisely what this tutorial will cover. Have we stimulated your interest? Let’s get started.Test A Samcart Payment Page
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Test A Samcart Payment Page
The general concept is that you can create a single websites with the ideal structure to convert cold traffic into consumers …
Pretty cool idea, right?
Well, it certainly caught on because Samcart is able to charge incredibly high prices for this pledge:
Samcart offers you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.Test A Samcart Payment Page
In fact, using Cartflows and your preferred WordPress page builder (or perhaps simply Gutenberg).Test A Samcart Payment Page
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Because it takes them through a journey till a purchase is the only logical outcome.
A common way to do this is what’s referred to as the “AIDA” model:
In this specific order, you need to:Test A Samcart Payment Page
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the pledge of your item and its ability to remove their pain or achieve their wanted condition Test A Samcart Payment Page
Action: provide the opportunity to purchase
A lot of sales funnels extend these steps throughout numerous pages, procedures, e-mails, etc
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly carry out each of these actions. Let’s take a look at what such a page looks like.
How to implement the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the creation procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the complete review).
More information on each principle below (along with a link to download the entire funnel!).Test A Samcart Payment Page
Get the whole funnel free of charge????
The free One Page Funnel has actually ended … But ensure you sign up, due to the fact that I have huge prepare for funnel home builders in the works quickly!
This simple (but reliable) page structure includes all the elements of the One Page Funnel. Let’s take a glimpse at each part.Test A Samcart Payment Page
Here’s a fast breakdown of the major components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it requires enhancement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and assistance in the rest of the page.
Never lie … seriously – there suffice lousy online marketers out there currently.
Specify with your headings – do not just state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid beginning point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA model.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too good to be true. That’s where the next part can be found in.
3. Customer Testimonials in 2019 and beyond …
Clients are skeptical. Social proof is the very best psychological weapon we have to convince people.
There is so much details out there that it is extremely hard to understand which to trust.
Social proof offers us an easy escape … if countless individuals have already trusted you and they still look happy … then it’s most likely a safe bet.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you achieve this extremely well.
4. A Bold Warranty
If they’ve made it this far, it implies they’re practically all set to purchase. Now you just need that last small touch to make them purchase …
And that’s what a rock-solid item warranty is everything about.
Reviews have revealed that your item has actually worked for others … however your reader will naturally believe:
But what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your task to reassure them with a product warranty.
There are numerous effective formats for warranties:
30+ day cash back 110% refund guarantee.
Your customer wants to be assured that you will still support them as soon as you have their cash.
5. A clear, basic call to action.
This part is simple, but so important.
You need really to request their money and take it!
Here’s where your checkout type can be found in.
The main objective of this action is making the procedure as easy as possible for your users.
Do not request for 40 data points that you do not require.
Don’t want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I choose using a 2 action checkout procedure to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? Test A Samcart Payment Page
This guide gave you an overview of current finest practices. I hope you enjoyed it. In addition, it’s important to eliminate the concept that a particular tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be added to the line!