Funnels can be complicated … actually complicated, so complex that most people quit before they launch their very first real campaign. Top 10 Free Shopping Cart Software
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we piqued your interest? Let’s get started.Top 10 Free Shopping Cart Software
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Top 10 Free Shopping Cart Software
The general idea is that you can develop a single web page with the best structure to convert cold traffic into consumers …
Pretty cool concept, right?
Well, it certainly caught on because Samcart has the ability to charge extremely high costs for this pledge:
Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, however in this post I’ll show you that it’s not magic sauce, it’s just a formula that can be duplicated at a fraction of the price.Top 10 Free Shopping Cart Software
In fact, using Cartflows and your preferred WordPress page builder (and even simply Gutenberg).Top 10 Free Shopping Cart Software
Why does the one-page funnel work?
Let’s take a quick look at why sales funnels work.
Since it takes them through a journey until a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” model:
In this particular order, you need to:Top 10 Free Shopping Cart Software
Awareness: Get your audience’s attention.
Interest: Make them curious about your item
Desire: Persuade them of the promise of your product and its ability to eliminate their pain or attain their preferred condition Top 10 Free Shopping Cart Software
Action: give them the opportunity to purchase
Many sales funnels extend these steps across multiple pages, procedures, emails, etc
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly execute each of these actions. Let’s take a look at what such a page appears like.
How to execute the One Page Funnel using Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the development procedure. We will construct the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete review).
More information on each principle listed below (in addition to a link to download the whole funnel!).Top 10 Free Shopping Cart Software
Get the entire funnel for free????
The totally free One Page Funnel has actually ended … However make certain you register, because I have big prepare for funnel builders in the works soon!
This easy (but reliable) page structure consists of all the components of the One Page Funnel. Let’s take a glimpse at each component.Top 10 Free Shopping Cart Software
Here’s a fast breakdown of the major parts of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs improvement.
The One Page Funnel’s finest headings make a huge promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there are enough lousy marketers out there currently.
Be specific with your headings – do not simply say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [preferred state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to construct trust and convey feeling through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and educational) video than they are to check out 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your product can sound too great to be true. That’s where the next part can be found in.
3. Client Testimonials in 2019 and beyond …
Consumers are skeptical. Social proof is the best mental weapon we have to encourage people.
There is so much details out there that it is extremely hard to know which to trust.
Social evidence gives us a simple way out … if countless people have already trusted you and they still look happy … then it’s most likely a sure thing.
And that’s precisely what a strong set of testimonials on your sales page can do.
If you put the reviews right under the sales video, you accomplish this extremely well.
4. A Bold Guarantee
If they have actually made it this far, it indicates they’re practically ready to purchase. Now you just require that last small touch to make them purchase …
And that’s what a rock-solid item assurance is all about.
Testimonials have revealed that your product has worked for others … however your reader will naturally believe:
But what if it simply doesn’t work for me?
That’s a natural worry everybody will have, and it’s your task to assure them with a product assurance.
There are a number of successful formats for warranties:
30+ day refund 110% refund warranty.
Your client wishes to be assured that you will still support them as soon as you have their cash.
5. A clear, simple call to action.
This part is easy, however so essential.
You require actually to request their cash and take it!
Here’s where your checkout kind can be found in.
The primary objective of this action is making the process as simple as possible for your users.
Do not request for 40 information points that you do not need.
Do not want to deliver anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to separate the order form and make the user feel like they are progressing through checkout.
Where should we go next? Top 10 Free Shopping Cart Software
This tutorial gave you an introduction of existing best practices. I hope you enjoyed it. Additionally, it is very important to eliminate the concept that a certain tool is needed to reach the objective.
Would you like to see the next funnel broken down? Please leave a remark and it will be contributed to the line!