Funnels can be complicated … really complicated, so complex that most people quit before they introduce their first real campaign. Website With Shopping Cart Software
What if you could streamline this and put a sales funnel on a single page?
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Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s start.Website With Shopping Cart Software
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Website With Shopping Cart Software
The general concept is that you can develop a single websites with the right structure to transform cold traffic into consumers …
Pretty cool idea, right?
Well, it definitely caught on because Samcart is able to charge incredibly high prices for this guarantee:
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Samcart gives you 18+ design templates to assist you establish a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be replicated at a fraction of the price.Website With Shopping Cart Software
In fact, using Cartflows and your preferred WordPress page contractor (or even simply Gutenberg).Website With Shopping Cart Software
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Due to the fact that it takes them through a journey up until a purchase is the only logical outcome.
A common method to do this is what’s referred to as the “AIDA” model:
In this specific order, you should:Website With Shopping Cart Software
Awareness: Grab your audience’s attention.
Interest: Make them curious about your item
Desire: Encourage them of the promise of your item and its ability to remove their pain or accomplish their wanted condition Website With Shopping Cart Software
Action: give them the chance to buy
The majority of sales funnels extend these steps across numerous pages, processes, e-mails, etc
The main claim of the one-page funnel is to shorten the process to a single page.
An effective page will clearly carry out each of these actions. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel utilizing Cartflows (my preferred sales funnel tool for WordPress – have a look at the full review).
More information on each concept listed below (along with a link to download the whole funnel!).Website With Shopping Cart Software
Get the entire funnel free of charge????
The free One Page Funnel has ended … However ensure you register, since I have big prepare for funnel home builders in the works soon!
This easy (but reliable) page structure includes all the components of the One Page Funnel. Let’s take a glimpse at each element.Website With Shopping Cart Software
Here’s a fast breakdown of the major components of the One Page Funnel:
1. A Compelling Headline
The entire point of the headline is to catch the reader’s attention. If you read your headline and believe, “meh …,” then it needs enhancement.
The One Page Funnel’s best headlines make a big promise/bold claim that you will support and support in the remainder of the page.
Never ever lie … seriously – there suffice lousy marketers out there already.
Specify with your headings – do not just say “Reach your dreams! Buy Now!”
Usage numbers whenever possible.
A strong starting point is “How to accomplish a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s much easier to develop trust and convey emotion through video than text.
Plus, cold visitors are more likely to see an entertaining (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s main objective is to get them through the interest and desire stages of the AIDA design.
You can use numerous video sales letter structures, which I’ll cover in a future post.
The main issue with video sales letters is that your item can sound too good to be true. That’s where the next part is available in.
3. Client Reviews in 2019 and beyond …
Consumers are doubtful. Social evidence is the best psychological weapon we have to encourage people.
There is a lot info out there that it is extremely tough to understand which to trust.
Social evidence provides us an easy way out … if thousands of people have currently trusted you and they still look happy … then it’s probably a safe bet.
And that’s precisely what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this effectively.
4. A Vibrant Guarantee
If they have actually made it this far, it means they’re almost ready to purchase. Now you simply require that last tiny touch to make them buy …
Which’s what a rock-solid item guarantee is everything about.
Reviews have shown that your product has worked for others … but your reader will naturally think:
But what if it simply doesn’t work for me?
That’s a natural fear everyone will have, and it’s your task to assure them with an item assurance.
There are several successful formats for guarantees:
30+ day refund 110% refund warranty.
Your consumer wants to be assured that you will still support them when you have their money.
5. A clear, easy call to action.
This part is easy, but so important.
You need really to ask for their money and take it!
Here’s where your checkout type is available in.
The primary objective of this step is making the process as simple as possible for your users.
Do not request 40 information points that you do not require.
Don’t want to ship anything? Then you do not need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Website With Shopping Cart Software
This tutorial gave you an introduction of present best practices. I hope you enjoyed it. In addition, it’s important to eliminate the concept that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!