Funnels can be made complex … truly complicated, so complex that the majority of people quit before they release their first genuine project. What Shopping Cart Software Takes Procharge
What if you could simplify this and put a sales funnel on a single page?
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Well, that’s precisely what this tutorial will cover. Have we ignited your interest? Let’s get going.What Shopping Cart Software Takes Procharge
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.What Shopping Cart Software Takes Procharge
The general concept is that you can develop a single web page with the ideal structure to convert cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on because Samcart is able to charge very high prices for this promise:
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Samcart gives you 18+ design templates to help you establish a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the cost.What Shopping Cart Software Takes Procharge
In fact, utilizing Cartflows and your favorite WordPress page home builder (and even just Gutenberg).What Shopping Cart Software Takes Procharge
Why does the one-page funnel work?
Let’s take a peek at why sales funnels work.
Because it takes them through a journey until a purchase is the only logical outcome.
A common method to do this is what’s called the “AIDA” model:
In this particular order, you need to:What Shopping Cart Software Takes Procharge
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the promise of your item and its capability to remove their pain or achieve their desired condition What Shopping Cart Software Takes Procharge
Action: provide the opportunity to purchase
Most sales funnels extend these actions across several pages, procedures, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly execute each of these actions. Let’s have a look at what such a page looks like.
How to execute the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the production procedure. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – check out the full evaluation).
More details on each idea listed below (as well as a link to download the whole funnel!).What Shopping Cart Software Takes Procharge
Get the entire funnel free of charge????
The totally free One Page Funnel has expired … But make certain you register, because I have big plans for funnel home builders in the works soon!
This basic (however effective) page structure consists of all the parts of the One Page Funnel. Let’s take a quick look at each element.What Shopping Cart Software Takes Procharge
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. A Compelling Headline
The whole point of the heading is to catch the reader’s attention. If you read your heading and believe, “meh …,” then it requires enhancement.
The One Page Funnel’s finest headings make a big promise/bold claim that you will support and support in the remainder of the page.
Some suggestions:
Never lie … seriously – there suffice crappy online marketers out there currently.
Be specific with your headings – don’t just say “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A solid starting point is “How to achieve a [wanted state] WITHOUT [particular discomfort points].
2. Well structured Video Sales Letter
Video is essential to the one page funnel – it’s simpler to build trust and convey emotion through video than text.
Plus, cold visitors are more likely to watch an entertaining (and academic) video than they are to check out 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA design.
You can use several video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too good to be real. That’s where the next element can be found in.
3. Customer Testimonials in 2019 and beyond …
Customers are doubtful. Social proof is the very best psychological weapon we need to encourage people.
There is so much information out there that it is incredibly challenging to understand which to trust.
Social evidence gives us a simple way out … if countless people have already trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of reviews on your sales page can do.
If you put the reviews right under the sales video, you achieve this effectively.
4. A Vibrant Assurance
If they have actually made it this far, it means they’re practically prepared to purchase. Now you just require that last small touch to make them buy …
And that’s what a rock-solid item guarantee is everything about.
Reviews have shown that your product has actually worked for others … but your reader will naturally believe:
However what if it simply does not work for me?
That’s a natural worry everyone will have, and it’s your job to assure them with an item warranty.
There are numerous successful formats for guarantees:
30+ day cash back 110% refund assurance.
Your consumer wants to be assured that you will still support them once you have their money.
5. A clear, easy call to action.
This part is simple, but so important.
You need really to request for their money and take it!
Here’s where your checkout form is available in.
The primary objective of this step is making the procedure as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not wish to deliver anything? Then you do not require their shipping address!
This was constantly a weak point of WooCommerce up until Cartflows Pro made it possible for you to personalize your checkout fields.
I prefer utilizing a 2 step checkout process to break up the order form and make the user seem like they are advancing through checkout.
Where should we go next? What Shopping Cart Software Takes Procharge
This guide gave you an introduction of current finest practices. I hope you enjoyed it. In addition, it is essential to eliminate the idea that a specific tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!
