Funnels can be made complex … truly made complex, so complicated that many people give up before they introduce their very first real project. Wishlist Member And Samcart
What if you could simplify this and put a sales funnel on a single page?
Well, that’s specifically what this tutorial will cover. Have we ignited your interest? Let’s get going.Wishlist Member And Samcart
What is the one-page funnel?
Brian Moran is the founder of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.Wishlist Member And Samcart
The general idea is that you can design a single websites with the right structure to transform cold traffic into clients …
Pretty cool idea, right?
Well, it absolutely caught on since Samcart is able to charge incredibly high prices for this guarantee:
Samcart provides you 18+ design templates to help you develop a high-converting one-page funnel, but in this post I’ll reveal you that it’s not magic sauce, it’s just a formula that can be duplicated at a portion of the rate.Wishlist Member And Samcart
In fact, using Cartflows and your favorite WordPress page contractor (or even just Gutenberg).Wishlist Member And Samcart
Why does the one-page funnel work?
Let’s take a glance at why sales funnels work.
Due to the fact that it takes them through a journey until a purchase is the only logical outcome.
A common way to do this is what’s known as the “AIDA” design:
In this particular order, you should:Wishlist Member And Samcart
Awareness: Grab your audience’s attention.
Interest: Make them curious about your product
Desire: Encourage them of the pledge of your product and its capability to eliminate their discomfort or achieve their desired condition Wishlist Member And Samcart
Action: provide the chance to buy
The majority of sales funnels extend these actions throughout numerous pages, procedures, emails, and so on
The main claim of the one-page funnel is to reduce the process to a single page.
An effective page will plainly execute each of these steps. Let’s have a look at what such a page appears like.
How to implement the One Page Funnel utilizing Cartflows and Thrive Designer?
Follow this tutorial to get a step by step summary of the creation procedure. We will build the sales funnel using Cartflows (my favorite sales funnel tool for WordPress – have a look at the complete evaluation).
More information on each idea below (in addition to a link to download the whole funnel!).Wishlist Member And Samcart
Get the whole funnel free of charge????
The totally free One Page Funnel has ended … But make certain you register, because I have big plans for funnel builders in the works soon!
This simple (however reliable) page structure consists of all the parts of the One Page Funnel. Let’s take a peek at each element.Wishlist Member And Samcart
Here’s a quick breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The whole point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs improvement.
The One Page Funnel’s best headlines make a huge promise/bold claim that you will back up and support in the rest of the page.
Never ever lie … seriously – there suffice bad online marketers out there already.
Specify with your headlines – don’t simply state “Reach your dreams! Purchase Now!”
Usage numbers whenever possible.
A strong beginning point is “How to achieve a [wanted state] WITHOUT [specific discomfort points].
2. Well structured Video Sales Letter
Video is crucial to the one page funnel – it’s easier to construct trust and communicate feeling through video than text.
Plus, cold visitors are most likely to watch an entertaining (and educational) video than they are to read through 10,000 words of sales text.
The sales video’s main goal is to get them through the interest and desire phases of the AIDA model.
You can use a number of video sales letter structures, which I’ll cover in a future post.
The main problem with video sales letters is that your product can sound too great to be real. That’s where the next component comes in.
3. Consumer Reviews in 2019 and beyond …
Clients are skeptical. Social evidence is the very best psychological weapon we have to persuade people.
There is so much information out there that it is incredibly tough to know which to trust.
Social evidence provides us an easy way out … if countless people have currently trusted you and they still look happy … then it’s most likely a winner.
And that’s exactly what a strong set of reviews on your sales page can do.
If you put the testimonials right under the sales video, you achieve this very well.
4. A Vibrant Warranty
If they’ve made it this far, it indicates they’re practically all set to purchase. Now you simply need that last tiny touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Testimonials have revealed that your product has worked for others … but your reader will naturally think:
However what if it simply does not work for me?
That’s a natural fear everyone will have, and it’s your job to reassure them with an item warranty.
There are numerous effective formats for warranties:
30+ day cash back 110% money back assurance.
Your consumer wishes to be assured that you will still support them when you have their money.
5. A clear, simple call to action.
This part is easy, however so essential.
You require actually to ask for their cash and take it!
Here’s where your checkout kind can be found in.
The main objective of this action is making the procedure as simple as possible for your users.
Do not ask for 40 data points that you do not require.
Don’t wish to deliver anything? Then you do not need their shipping address!
This was constantly a weakness of WooCommerce up till Cartflows Pro made it possible for you to personalize your checkout fields.
I choose using a 2 action checkout process to separate the order form and make the user seem like they are progressing through checkout.
Where should we go next? Wishlist Member And Samcart
This tutorial offered you an introduction of existing finest practices. I hope you enjoyed it. Furthermore, it is necessary to dispel the concept that a particular tool is necessary to reach the objective.
Would you like to see the next funnel broken down? Please leave a comment and it will be contributed to the line!