Funnels can be made complex … actually made complex, so complex that the majority of people quit prior to they release their very first real project. WordPress Free Shopping Cart Software –
What if you could streamline this and put a sales funnel on a single page?
Well, that’s exactly what this tutorial will cover. Have we stimulated your interest? Let’s begin.WordPress Free Shopping Cart Software –
What is the one-page funnel?
Brian Moran is the creator of Samcart, a premium shopping cart program built on his experience pioneering the One Page Funnel.WordPress Free Shopping Cart Software –
The basic concept is that you can design a single web page with the ideal structure to convert cold traffic into customers …
Pretty cool idea, right?
Well, it definitely caught on due to the fact that Samcart has the ability to charge extremely high prices for this pledge:
Samcart provides you 18+ design templates to assist you develop a high-converting one-page funnel, but in this post I’ll show you that it’s not magic sauce, it’s merely a formula that can be duplicated at a portion of the rate.WordPress Free Shopping Cart Software –
In fact, using Cartflows and your preferred WordPress page contractor (or even just Gutenberg).WordPress Free Shopping Cart Software –
Why does the one-page funnel work?
Let’s take a glimpse at why sales funnels work.
Because it takes them through a journey up until a purchase is the only logical outcome.
A typical way to do this is what’s known as the “AIDA” design:
In this specific order, you need to:WordPress Free Shopping Cart Software –
Awareness: Get your audience’s attention.
Interest: Make them curious about your product
Desire: Convince them of the guarantee of your product and its capability to remove their discomfort or achieve their wanted condition WordPress Free Shopping Cart Software –
Action: give them the opportunity to purchase
The majority of sales funnels extend these steps throughout several pages, processes, e-mails, and so on
The primary claim of the one-page funnel is to reduce the process to a single page.
An effective page will clearly perform each of these actions. Let’s take a look at what such a page looks like.
How to execute the One Page Funnel using Cartflows and Thrive Architect?
Follow this tutorial to get a step by step overview of the development process. We will build the sales funnel using Cartflows (my preferred sales funnel tool for WordPress – take a look at the full review).
More details on each principle listed below (as well as a link to download the whole funnel!).WordPress Free Shopping Cart Software –
Get the entire funnel free of charge????
The free One Page Funnel has actually expired … However ensure you register, since I have big plans for funnel builders in the works quickly!
This simple (but efficient) page structure includes all the components of the One Page Funnel. Let’s take a peek at each component.WordPress Free Shopping Cart Software –
Here’s a fast breakdown of the significant components of the One Page Funnel:
1. An Engaging Headline
The entire point of the heading is to catch the reader’s attention. If you read your headline and think, “meh …,” then it needs enhancement.
The One Page Funnel’s best headings make a big promise/bold claim that you will back up and support in the rest of the page.
Never lie … seriously – there suffice crappy online marketers out there currently.
Specify with your headings – do not simply state “Reach your dreams! Buy Now!”
Use numbers whenever possible.
A strong beginning point is “How to accomplish a [desired state] WITHOUT [specific pain points].
2. Well structured Video Sales Letter
Video is key to the one page funnel – it’s simpler to develop trust and communicate feeling through video than text.
Plus, cold visitors are most likely to enjoy an amusing (and educational) video than they are to go through 10,000 words of sales text.
The sales video’s primary goal is to get them through the interest and desire phases of the AIDA design.
You can utilize a number of video sales letter structures, which I’ll cover in a future post.
The primary problem with video sales letters is that your item can sound too great to be true. That’s where the next part is available in.
3. Client Testimonials in 2019 and beyond …
Consumers are doubtful. Social evidence is the very best mental weapon we have to convince people.
There is so much details out there that it is extremely tough to understand which to trust.
Social proof offers us a simple way out … if countless individuals have already trusted you and they still look happy … then it’s most likely a winner.
Which’s exactly what a strong set of testimonials on your sales page can do.
If you put the testimonials right under the sales video, you achieve this extremely well.
4. A Strong Guarantee
If they’ve made it this far, it implies they’re practically prepared to purchase. Now you simply need that last small touch to make them buy …
Which’s what a rock-solid item warranty is all about.
Reviews have shown that your product has worked for others … however your reader will naturally think:
But what if it just does not work for me?
That’s a natural worry everyone will have, and it’s your job to reassure them with an item assurance.
There are numerous effective formats for service warranties:
30+ day money back 110% money back guarantee.
Your client wants to be reassured that you will still support them when you have their money.
5. A clear, basic call to action.
This part is easy, however so important.
You require in fact to request their money and take it!
Here’s where your checkout form can be found in.
The primary goal of this step is making the procedure as easy as possible for your users.
Do not ask for 40 data points that you do not need.
Do not want to deliver anything? Then you don’t need their shipping address!
This was always a weakness of WooCommerce up until Cartflows Pro made it possible for you to customize your checkout fields.
I prefer utilizing a 2 action checkout procedure to separate the order form and make the user seem like they are advancing through checkout.
Where should we go next? WordPress Free Shopping Cart Software –
This tutorial gave you a summary of existing best practices. I hope you enjoyed it. Furthermore, it is essential to dispel the concept that a certain tool is necessary to reach the goal.
Would you like to see the next funnel broken down? Please leave a comment and it will be added to the line!